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Good Design Is for Everyone
The First 10 Years of Pepsico Design + Innovation
Buch von Pepsico
Sprache: Englisch

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Beschreibung
The official anniversary volume celebrates how a global in-house creative force brings cutting-edge design to its iconic portfolio of food and beverage brands.

PepsiCo sets the standard for how companies can envision and create their futures. Since creating PepsiCo Design + Innovation and bringing on its first-ever Chief Design Officer, Mauro Porcini, in 2012, PepsiCo has emerged as a leader in design-led innovation. With more and more of the business community embracing design thinking every day, Good Design Is for Everyone is an inspiring look at how one company has done just that.

The decade-spanning collection of work invites everyone who loves creativity to explore the very best of PepsiCo Design + Innovation. Packed with immersive visuals and exclusive insights, PepsiCo: Good Design is for Everyone is an exciting deep dive into how PepsiCo harnesses human-centered design to create meaningful moments of culture and connection.

It is a must-read and the perfect gift for passionate designers, creative and business leaders, and brand marketers.
The official anniversary volume celebrates how a global in-house creative force brings cutting-edge design to its iconic portfolio of food and beverage brands.

PepsiCo sets the standard for how companies can envision and create their futures. Since creating PepsiCo Design + Innovation and bringing on its first-ever Chief Design Officer, Mauro Porcini, in 2012, PepsiCo has emerged as a leader in design-led innovation. With more and more of the business community embracing design thinking every day, Good Design Is for Everyone is an inspiring look at how one company has done just that.

The decade-spanning collection of work invites everyone who loves creativity to explore the very best of PepsiCo Design + Innovation. Packed with immersive visuals and exclusive insights, PepsiCo: Good Design is for Everyone is an exciting deep dive into how PepsiCo harnesses human-centered design to create meaningful moments of culture and connection.

It is a must-read and the perfect gift for passionate designers, creative and business leaders, and brand marketers.
Über den Autor
Mauro Porcini. Published in association with PepsiCo
Details
Erscheinungsjahr: 2023
Genre: Kunst
Rubrik: Kunst & Musik
Thema: Innenarchitektur & Design
Medium: Buch
Seiten: 492
Inhalt: Einband - fest (Hardcover)
ISBN-13: 9780847873449
ISBN-10: 0847873447
Sprache: Englisch
Einband: Gebunden
Autor: Pepsico
Hersteller: Rizzoli International Publications
Maße: 318 x 254 x 43 mm
Von/Mit: Pepsico
Erscheinungsdatum: 31.10.2023
Gewicht: 3,52 kg
preigu-id: 126699177
Über den Autor
Mauro Porcini. Published in association with PepsiCo
Details
Erscheinungsjahr: 2023
Genre: Kunst
Rubrik: Kunst & Musik
Thema: Innenarchitektur & Design
Medium: Buch
Seiten: 492
Inhalt: Einband - fest (Hardcover)
ISBN-13: 9780847873449
ISBN-10: 0847873447
Sprache: Englisch
Einband: Gebunden
Autor: Pepsico
Hersteller: Rizzoli International Publications
Maße: 318 x 254 x 43 mm
Von/Mit: Pepsico
Erscheinungsdatum: 31.10.2023
Gewicht: 3,52 kg
preigu-id: 126699177
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