Yeming Gong: Global Operations Strategy

Cover: 9783642445767 | Global Operations Strategy | Fundamentals and Practice | Yeming Gong

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Sprache: Englisch

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Beschreibung

While many business schools are teaching Global Operations Strategy with self-made teaching materials, there are no such textbooks. Combining practical approaches with detailed theoretical underpinnings, this book provides theories, tools, frameworks, and techniques for global operations strategy, and brings real world perspectives to students and managers. Each chapter includes definition of key terms, introduction of fundamental theories, several short case examples, one long new case to explain the associated theories, and recommended further reading.

Über den Autor

Prof. Yeming (Yale) Gong earned a Master degree in INSEAD Business School (France), a PhD in Management from Rotterdam School of Management, Erasmus University (the Netherlands) and was a Post-Doctoral Researcher at the University of Chicago.

He studies global operations strategy, facility logistics, and warehouse management. He published a book "Stochastic Modelling and Analysis of Warehouse Operations", 31 articles in journals like Production and Operations Management, IIE Transactions, and International Journal of Production Economics, three book chapters in publishers including Springer, and six papers in referred conference proceedings like IEEE conference proceeding. Prof. Gong received "2009 the Best Paper Award in design and manufacturing" from IIE, the influential academic association of management engineering in US.

He is teaching seven graduate courses including Operations Strategy, Logistics Management, Warehouse Management, Revenue Management, Service Operations Management, Global Operations Strategy, and Supply Chain Management in Asia in EMLYON Business School. He has advised 20 Master students and is advising three PhD students.

Zusammenfassung

Presents operations in a strategic context for multinational organizations

Provides case examples with insights from well known multinationals

Covers a wide range of industries

Includes supplementary material: [...]

Inhaltsverzeichnis

Introduction in Global Operations Strategy: Basic Concepts of Global Operations Strategy.- Globalization of Operations.- Rationale Behind Operational Globalization.- Fundamentals of Global Operations Strategy: Competency-based Fundamentals.- Resource-based Fundamentals.- Process-based Fundamentals.- Practice of Global Operations Strategy: Cross-border Global Operational Practice.- Cross-function Global Operational Practice.- Cross-value Global Operational Practice.

Details

Erscheinungsjahr:	2015
Fachbereich:	Management
Genre:	Wirtschaft
Rubrik:	Recht & Wirtschaft
Medium:	Taschenbuch
Reihe:	Springer Texts in Business and Economics
Inhalt:	xvi 320 S.
ISBN-13:	9783642445767
ISBN-10:	3642445764
Sprache:	Englisch
Ausstattung / Beilage:	Paperback
Einband:	Kartoniert / Broschiert
Autor:	Gong, Yeming
Auflage:	Softcover reprint of the original 1st ed. 2013
Hersteller:	Springer-Verlag GmbH Springer Berlin Heidelberg Springer Texts in Business and Economics
Maße:	235 x 155 x 19 mm
Von/Mit:	Yeming Gong
Erscheinungsdatum:	05.08.2015
Gewicht:	0,511 kg

Artikel-ID: 104171374