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Global Markets, Diverse Economies: Integrating Economics, Culture, and ESG Strategies delves into the intricate realm of international business, offering a comprehensive guide to help readers navigate the complexities of global markets. This book underscores the importance of cultural sensitivity, effective change management, and strategic market entry. It explores how businesses can handle cultural differences, manage international teams, and leverage change management techniques to foster innovation and resilience. The text also provides practical frameworks for assessing new markets, understanding geopolitical influences, and developing sustainable business practices that align with environmental, social, and governance (ESG) standards.
This book is more than just a theoretical investigation. It is a valuable tool connecting theory and practice, serving as a vital resource for business leaders, graduate students, and professionals. It gives readers the understanding needed to implement successful internationalization strategies and encourages them to develop a global perspective necessary for success in today's interconnected society.
Global Markets, Diverse Economies: Integrating Economics, Culture, and ESG Strategies delves into the intricate realm of international business, offering a comprehensive guide to help readers navigate the complexities of global markets. This book underscores the importance of cultural sensitivity, effective change management, and strategic market entry. It explores how businesses can handle cultural differences, manage international teams, and leverage change management techniques to foster innovation and resilience. The text also provides practical frameworks for assessing new markets, understanding geopolitical influences, and developing sustainable business practices that align with environmental, social, and governance (ESG) standards.
This book is more than just a theoretical investigation. It is a valuable tool connecting theory and practice, serving as a vital resource for business leaders, graduate students, and professionals. It gives readers the understanding needed to implement successful internationalization strategies and encourages them to develop a global perspective necessary for success in today's interconnected society.
Empfohlen (bis): | 16 |
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Empfohlen (von): | 13 |
Erscheinungsjahr: | 2025 |
Fachbereich: | Betriebswirtschaft |
Genre: | Wirtschaft |
Rubrik: | Recht & Wirtschaft |
Medium: | Buch |
Inhalt: |
XVII
445 S. 10 s/w Illustr. 178 farbige Illustr. 9 s/w Tab. 10 b/w and 178 col. ill. 9 b/w tbl. |
ISBN-13: | 9783111510040 |
ISBN-10: | 3111510042 |
Sprache: | Englisch |
Autor: | Goncalves, Marcus |
Hersteller: | De Gruyter |
Verantwortliche Person für die EU: | Walter de Gruyter GmbH, De Gruyter GmbH, Genthiner Str. 13, D-10785 Berlin, productsafety@degruyterbrill.com |
Abbildungen: | 10 b/w and 178 col. ill., 9 b/w tbl. |
Maße: | 29 x 175 x 245 mm |
Von/Mit: | Marcus Goncalves |
Erscheinungsdatum: | 30.01.2025 |
Gewicht: | 0,885 kg |
Empfohlen (bis): | 16 |
---|---|
Empfohlen (von): | 13 |
Erscheinungsjahr: | 2025 |
Fachbereich: | Betriebswirtschaft |
Genre: | Wirtschaft |
Rubrik: | Recht & Wirtschaft |
Medium: | Buch |
Inhalt: |
XVII
445 S. 10 s/w Illustr. 178 farbige Illustr. 9 s/w Tab. 10 b/w and 178 col. ill. 9 b/w tbl. |
ISBN-13: | 9783111510040 |
ISBN-10: | 3111510042 |
Sprache: | Englisch |
Autor: | Goncalves, Marcus |
Hersteller: | De Gruyter |
Verantwortliche Person für die EU: | Walter de Gruyter GmbH, De Gruyter GmbH, Genthiner Str. 13, D-10785 Berlin, productsafety@degruyterbrill.com |
Abbildungen: | 10 b/w and 178 col. ill., 9 b/w tbl. |
Maße: | 29 x 175 x 245 mm |
Von/Mit: | Marcus Goncalves |
Erscheinungsdatum: | 30.01.2025 |
Gewicht: | 0,885 kg |