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Beschreibung
Filling a gap in the literature of the field, this first-of-its-kind book provides researchers with a practical guide to using the factorial survey method to assess respondents' beliefs about the world, judgment principles, or decision rules through multi-dimensional stimuli ("vignettes") that resemble real-life decision-making situations. Using insightful examples to illustrate their arguments, the authors guide researchers through all relevant steps, including how to set up the factorial experimental design (drawing samples of vignettes and respondents), how to handle the practical challenges that must be mastered when an experimental plan with many different treatments is embedded in a survey format, and how to deal with questions of data analysis. In addition to providing the "how-tos" of designing factorial survey experiments, the authors cover recent developments of similar methods, such as conjoint analyses, choice experiments, and more advanced statistical tools.
Filling a gap in the literature of the field, this first-of-its-kind book provides researchers with a practical guide to using the factorial survey method to assess respondents' beliefs about the world, judgment principles, or decision rules through multi-dimensional stimuli ("vignettes") that resemble real-life decision-making situations. Using insightful examples to illustrate their arguments, the authors guide researchers through all relevant steps, including how to set up the factorial experimental design (drawing samples of vignettes and respondents), how to handle the practical challenges that must be mastered when an experimental plan with many different treatments is embedded in a survey format, and how to deal with questions of data analysis. In addition to providing the "how-tos" of designing factorial survey experiments, the authors cover recent developments of similar methods, such as conjoint analyses, choice experiments, and more advanced statistical tools.
Über den Autor

Katrin Auspurg currently holds a full professorship in sociology (area quantitative empirical research) at the Department of Social Sciences at the Goethe University Frankfurt/Main, Germany. She earned her PhD degree at the University of Konstanz. Since 2012, Auspurg has been a research associate at the Institute for Social & Economic Research (ISER), University of Essex. Her main research interests are in survey research methods, analytical sociology, and social inequalities.

Thomas Hinz is currently a full professor at the Department of Sociology and History at the University of Konstanz, Germany. Formerly, he worked at the University of Munich and the University of Rostock. Hinz was a fellow at the American Institute for Contemporary German Studies (AICGS) of Johns Hopkins University and visiting scholar at the Center for Research on Inequalities and the Life Course (CIQLE) at Yale University. From 2006 to 2010, he was principal investigator in the research project "The Factorial Survey as a Method for Measuring Attitudes in Population Surveys" (funded by the German Research Foundation; part of the Priority Programme on Survey Methodology).

Inhaltsverzeichnis
1. Introduction
2. Why and When to Use Factorial Survey Methods
3. Setting Up the Experimental Design
4. Setting Up the Survey
5. Data Analyses
6. Further Aspects
7. Concluding Remarks
Details
Erscheinungsjahr: 2015
Fachbereich: Allgemeines
Genre: Importe
Rubrik: Sozialwissenschaften
Medium: Taschenbuch
Reihe: Quantitative Applications in the Social Sciences
Inhalt: Kartoniert / Broschiert
ISBN-13: 9781452274188
ISBN-10: 1452274185
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Auspurg, Katrin
Hinz, Thomas
Auflage: 1. Auflage
Hersteller: SAGE Publications, Inc
Quantitative Applications in the Social Sciences
Verantwortliche Person für die EU: preigu GmbH & Co. KG, Lengericher Landstr. 19, D-49078 Osnabrück, mail@preigu.de
Maße: 216 x 140 x 11 mm
Von/Mit: Katrin Auspurg (u. a.)
Erscheinungsdatum: 04.02.2015
Gewicht: 0,24 kg
Artikel-ID: 121064176

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