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Events Management
An International Approach
Taschenbuch von Nicole Ferdinand
Sprache: Englisch

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Beschreibung
Taking an international approach to the subject, Events Management combines theory and practice to address the challenges and opportunities of working in a global society to help prepare students for the realities of the events management sector.
Taking an international approach to the subject, Events Management combines theory and practice to address the challenges and opportunities of working in a global society to help prepare students for the realities of the events management sector.
Inhaltsverzeichnis
Part 1: Introducing an International Approach to Events Management
Chapter 1: Understanding International Events - Rosa Codina, Nicole Ferdinand and Stephen J. Shaw
Chapter 2: The International Events Environment - Nicole Ferdinand, Simone Wesner, Michael Chidzey and Giulia Rossetti
Part 2: International Events Management in Practice
Chapter 3: Managing Event Projects - Nigel L. Williams, PMP
Chapter 4: Building an Events Team - Bruce Johnson
Chapter 5: Marketing Events: An Ecosystem Perspective - John R.T. Bustard and Paul J. Kitchin
Chapter 6: Financing Events - Paul J. Kitchin and Rob Wilson
Chapter 7: Event Sponsorship - Paul. J. Kitchin and John R.T. Bustard
Chapter 8: Risk Management for Events - Brent W. Ritchie and Sacha Reid
Chapter 9: Event Evaluation - Jo-anne Tull
Part 3: Contemporary Issues in International Events Management
Chapter 10: The Sustainability Agenda and Events - Elena Cavagnaro, Albert Postma, Marisa P. de Brito and Amber Herrewijn
Chapter 11: A Strategic Approach to International Event Tourism - Adrian Devine and Frances Devine
Chapter 12: Accessible and Inclusive Event Management - Simon Darcy, Paul J. Kitchin and Nicole Ferdinand
Chapter 13: The Future of International Events - Nicole Ferdinand, Albert Postma and Liza Boucher
Details
Erscheinungsjahr: 2021
Fachbereich: Allgemeines
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Seiten: 378
Inhalt: Kartoniert / Broschiert
ISBN-13: 9781529730791
ISBN-10: 1529730791
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Redaktion: Ferdinand, Nicole
Hersteller: SAGE Publications Ltd
Maße: 235 x 191 x 20 mm
Von/Mit: Nicole Ferdinand
Erscheinungsdatum: 31.12.2021
Gewicht: 0,705 kg
preigu-id: 120355966
Inhaltsverzeichnis
Part 1: Introducing an International Approach to Events Management
Chapter 1: Understanding International Events - Rosa Codina, Nicole Ferdinand and Stephen J. Shaw
Chapter 2: The International Events Environment - Nicole Ferdinand, Simone Wesner, Michael Chidzey and Giulia Rossetti
Part 2: International Events Management in Practice
Chapter 3: Managing Event Projects - Nigel L. Williams, PMP
Chapter 4: Building an Events Team - Bruce Johnson
Chapter 5: Marketing Events: An Ecosystem Perspective - John R.T. Bustard and Paul J. Kitchin
Chapter 6: Financing Events - Paul J. Kitchin and Rob Wilson
Chapter 7: Event Sponsorship - Paul. J. Kitchin and John R.T. Bustard
Chapter 8: Risk Management for Events - Brent W. Ritchie and Sacha Reid
Chapter 9: Event Evaluation - Jo-anne Tull
Part 3: Contemporary Issues in International Events Management
Chapter 10: The Sustainability Agenda and Events - Elena Cavagnaro, Albert Postma, Marisa P. de Brito and Amber Herrewijn
Chapter 11: A Strategic Approach to International Event Tourism - Adrian Devine and Frances Devine
Chapter 12: Accessible and Inclusive Event Management - Simon Darcy, Paul J. Kitchin and Nicole Ferdinand
Chapter 13: The Future of International Events - Nicole Ferdinand, Albert Postma and Liza Boucher
Details
Erscheinungsjahr: 2021
Fachbereich: Allgemeines
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Seiten: 378
Inhalt: Kartoniert / Broschiert
ISBN-13: 9781529730791
ISBN-10: 1529730791
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Redaktion: Ferdinand, Nicole
Hersteller: SAGE Publications Ltd
Maße: 235 x 191 x 20 mm
Von/Mit: Nicole Ferdinand
Erscheinungsdatum: 31.12.2021
Gewicht: 0,705 kg
preigu-id: 120355966
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