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The great majority of startups fail, and most entrepreneurs who have succeeded have had to bounce back from serious mistakes. Entrepreneurs fumble key interactions because they don't know how to handle the negotiation challenges that almost always arise. They mistakenly believe that deals are about money when they are much more complicated than that.
This book presents entrepreneurship as a series of interactions between founders, partners, potential partners, investors and others at various stages of the entrepreneurial process - from seed to exit. There are plenty of authors offering 'tips' on how to succeed as an entrepreneur, but no one else scrutinizes the negotiation mistakes that successful entrepreneurs talk about with the authors.As Dinnar and Susskind show, learning to handle emotions, manage uncertainty, cope with technical complexity and build long-term relationships are equally or even more important. This book spotlights eight big mistakes that entrepreneurs often make and shows how most can be prevented with some forethought. It includes interviews with high-profile entrepreneurs about their own mistakes. It also covers gender biases, cultural challenges, and when to employ agents to negotiate on your behalf.
Aspiring and experienced entrepreneurs should pay attention to the negotiation errors that even the most successful commonly make.
The great majority of startups fail, and most entrepreneurs who have succeeded have had to bounce back from serious mistakes. Entrepreneurs fumble key interactions because they don't know how to handle the negotiation challenges that almost always arise. They mistakenly believe that deals are about money when they are much more complicated than that.
This book presents entrepreneurship as a series of interactions between founders, partners, potential partners, investors and others at various stages of the entrepreneurial process - from seed to exit. There are plenty of authors offering 'tips' on how to succeed as an entrepreneur, but no one else scrutinizes the negotiation mistakes that successful entrepreneurs talk about with the authors.As Dinnar and Susskind show, learning to handle emotions, manage uncertainty, cope with technical complexity and build long-term relationships are equally or even more important. This book spotlights eight big mistakes that entrepreneurs often make and shows how most can be prevented with some forethought. It includes interviews with high-profile entrepreneurs about their own mistakes. It also covers gender biases, cultural challenges, and when to employ agents to negotiate on your behalf.
Aspiring and experienced entrepreneurs should pay attention to the negotiation errors that even the most successful commonly make.
Presents entrepreneurship as a sequence of negotiations within a galaxy of partners, investors, staff, suppliers, and potential consumers
Contains interviews with eight entrepreneurs as well as a detailed analysis of what the interviewees did wrong and what they now realize they should have done to prevent, detect or respond more effectively to their errors
Offers 3 prescriptions to common mistakes (prevention, detection, response)
1 Entrepreneurship: The Good, the Bad, and the Terrible.- 2 The Entrepreneurial World.- 3 When Entrepreneurs Negotiate.- 4 Real Entrepreneurs Describe Their Mistakes.- 5 The Entrepreneurial Galaxy Reimagined: Prevent, Detect, and Respond to Your Mistakes.- 6 Know Your Entrepreneurial Self.
| Erscheinungsjahr: | 2018 |
|---|---|
| Fachbereich: | Populäre Darstellungen |
| Genre: | Politikwissenschaft & Soziologie, Recht, Sozialwissenschaften, Wirtschaft |
| Rubrik: | Wissenschaften |
| Medium: | Buch |
| Inhalt: |
xxiii
225 S. 1 s/w Illustr. 24 farbige Illustr. 225 p. 25 illus. 24 illus. in color. |
| ISBN-13: | 9783319925424 |
| ISBN-10: | 3319925423 |
| Sprache: | Englisch |
| Herstellernummer: | 978-3-319-92542-4 |
| Einband: | Gebunden |
| Autor: |
Susskind, Lawrence
Dinnar, Samuel |
| Auflage: | 2019 edition |
| Hersteller: | Springer International Publishing AG |
| Verantwortliche Person für die EU: | Springer Verlag GmbH, Tiergartenstr. 17, D-69121 Heidelberg, juergen.hartmann@springer.com |
| Maße: | 243 x 161 x 20 mm |
| Von/Mit: | Lawrence Susskind (u. a.) |
| Erscheinungsdatum: | 31.08.2018 |
| Gewicht: | 0,645 kg |
Presents entrepreneurship as a sequence of negotiations within a galaxy of partners, investors, staff, suppliers, and potential consumers
Contains interviews with eight entrepreneurs as well as a detailed analysis of what the interviewees did wrong and what they now realize they should have done to prevent, detect or respond more effectively to their errors
Offers 3 prescriptions to common mistakes (prevention, detection, response)
1 Entrepreneurship: The Good, the Bad, and the Terrible.- 2 The Entrepreneurial World.- 3 When Entrepreneurs Negotiate.- 4 Real Entrepreneurs Describe Their Mistakes.- 5 The Entrepreneurial Galaxy Reimagined: Prevent, Detect, and Respond to Your Mistakes.- 6 Know Your Entrepreneurial Self.
| Erscheinungsjahr: | 2018 |
|---|---|
| Fachbereich: | Populäre Darstellungen |
| Genre: | Politikwissenschaft & Soziologie, Recht, Sozialwissenschaften, Wirtschaft |
| Rubrik: | Wissenschaften |
| Medium: | Buch |
| Inhalt: |
xxiii
225 S. 1 s/w Illustr. 24 farbige Illustr. 225 p. 25 illus. 24 illus. in color. |
| ISBN-13: | 9783319925424 |
| ISBN-10: | 3319925423 |
| Sprache: | Englisch |
| Herstellernummer: | 978-3-319-92542-4 |
| Einband: | Gebunden |
| Autor: |
Susskind, Lawrence
Dinnar, Samuel |
| Auflage: | 2019 edition |
| Hersteller: | Springer International Publishing AG |
| Verantwortliche Person für die EU: | Springer Verlag GmbH, Tiergartenstr. 17, D-69121 Heidelberg, juergen.hartmann@springer.com |
| Maße: | 243 x 161 x 20 mm |
| Von/Mit: | Lawrence Susskind (u. a.) |
| Erscheinungsdatum: | 31.08.2018 |
| Gewicht: | 0,645 kg |
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