Robert D. Hisrich
is the Bridgestone Chair of International Marketing and Associate Dean of Graduate and International Programs at the College of Business Administration at Kent State University. He holds a B.A. from DePauw University and an M.B.A. and a doctorate from the University of Cincinnati. Professor Hisrich's research pursuits are focused on entrepreneurship and venture creation: entrepreneurial ethics, corporate entrepreneurship, women and minority entrepreneurs, venture financing, and global venture creation. He teaches courses and seminars in these areas, as well as in marketing management, and product planning and development. His interest in global management and entrepreneurship resulted in two Fulbright Fellowships in Budapest, Hungary, honorary degrees from Chuvash State University (Russia) and University of Miskolc (Hungary), and being a visiting faculty member in universities in Austria, Australia, Ireland, and Slovenia. Professor Hisrich serves on the editorial boards of several prominent journals in entrepreneurial scholarship, is on several boards of directors, and is author or coauthor of over 300 research articles appearing in journals such as
Journal of Marketing, Journal of Marketing Research, Journal of Business Venturing, Journal of Developmental Entrepreneurship, and Entrepreneurship Theory and Practice
. Professor Hisrich has authored or coauthored 41 books or their editions, including
Marketing: A Practical Management Approach; How to Fix and Prevent the 13 Biggest Problems That Derail Business; International Entrepreneurship: Starting, Developing and Managing a Global Venture
(3rd edition), and
Technology Entrepreneurship: Value Creation, Protection, and Capture
(2nd edition).

Veland Ramadani
is an Associate Professor at South-East European University, Republic of Macedonia where he teaches both undergraduate and postgraduate courses in entrepreneurship and small business management. Hisresearch interests include entrepreneurship, small business management, family businesses and venture capital investments. He authored or co-authored around eighty research articles and fifteen books, including
Entrepreneurship and Management in an Islamic Context; Female Entrepreneurship in Transition Economies: Trends and Challenges
;
Family Businesses in Transition Economies: Management, Succession and Internationalization
;
Entrepreneurship in the Balkans: Diversity, Support and Prospects
;
Direct Marketing and Small Business
;
Business Angels
(in Albanian language);
Entrepreneurship and Small Business Management
(in Albanian language) and Venture Capital and Small Business (in Macedonian language). Besides serving as an Associate Editor of
International Journal of Entrepreneurship and Small Business
(IJESB) and
International Journal of Technology Transfer and Commercialisation
(IJTTC), Dr. Ramadani serves on the editorial and review boards of several journals from the field of entrepreneurship and management. Dr. Ramadani received the Award for Excellence 2016 - Outstanding Paper by Emerald Group Publishing (
Journal of Enterprising Communities: People and Places in the Global Economy
).

Provides state-of-the-art knowledge from entrepreneurship planning to corporate social responsibility

Includes case studies for each chapter and concept, ranging from financing approaches to family business ventures

Easily adaptable as a textbook for entrepreneurship courses