Zur Startseite gehen
0,00 €*
Cover: 9781491985458 | Designing for How People Think | John Whalen | Taschenbuch | Englisch
Dekorationsartikel gehören nicht zum Leistungsumfang.
Designing for How People Think
Using Brain Science to Build Better Products
Taschenbuch von John Whalen
Sprache: Englisch

41,90 €*

inkl. MwSt.

Versandkostenfrei per Post / DHL

auf Lager, Lieferzeit 1-2 Werktage

Kategorien:
Beschreibung
User experience doesn't happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience. Corporate leaders, marketers, product owners, and designers will learn how cognitive processes from different brain regions form what we perceive as a singular experience. Author John Whalen shows you how anyone on your team can conduct "contextual interviews" to unlock insights. You'll then learn how to apply that knowledge to design brilliant experiences for your customers.
User experience doesn't happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience. Corporate leaders, marketers, product owners, and designers will learn how cognitive processes from different brain regions form what we perceive as a singular experience. Author John Whalen shows you how anyone on your team can conduct "contextual interviews" to unlock insights. You'll then learn how to apply that knowledge to design brilliant experiences for your customers.
Über den Autor

John Whalen has a PhD in cognitive science and over 15 years of human-centered design experience. As the lead of psychological insights and innovation at Brilliant Experience, he uses his unique blend of psychology, design thinking, and lean startup techniques to uncover business opportunities and design solutions for Fortune 100, nonprofit, and startup clients. John is a frequent presenter at conferences and a past president of the User Experience Professionals Association in Washington, D.C. His current practice focus is cognitive design—the art and science of harnessing cognitive psychology to understand users, inform design, and create compelling products and services.

Details
Erscheinungsjahr: 2019
Fachbereich: Management
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Seiten: 216
Inhalt: Kartoniert / Broschiert
ISBN-13: 9781491985458
ISBN-10: 1491985453
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Whalen, John
Hersteller: O'Reilly Media
Maße: 150 x 227 x 13 mm
Von/Mit: John Whalen
Erscheinungsdatum: 23.04.2019
Gewicht: 0,342 kg
preigu-id: 109147688
Über den Autor

John Whalen has a PhD in cognitive science and over 15 years of human-centered design experience. As the lead of psychological insights and innovation at Brilliant Experience, he uses his unique blend of psychology, design thinking, and lean startup techniques to uncover business opportunities and design solutions for Fortune 100, nonprofit, and startup clients. John is a frequent presenter at conferences and a past president of the User Experience Professionals Association in Washington, D.C. His current practice focus is cognitive design—the art and science of harnessing cognitive psychology to understand users, inform design, and create compelling products and services.

Details
Erscheinungsjahr: 2019
Fachbereich: Management
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Seiten: 216
Inhalt: Kartoniert / Broschiert
ISBN-13: 9781491985458
ISBN-10: 1491985453
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Whalen, John
Hersteller: O'Reilly Media
Maße: 150 x 227 x 13 mm
Von/Mit: John Whalen
Erscheinungsdatum: 23.04.2019
Gewicht: 0,342 kg
preigu-id: 109147688
Warnhinweis

Ähnliche Produkte

Ähnliche Produkte

Buch
Cover: 9781501121746 | Sprint | How to Solve Big Problems and Test New Ideas in Just 5 Days
Sprint
How to Solve Big Problems and Test New Ideas in Just 5 Days
EAN: 9781501121746
Sprache: Englisch
Von/Mit: Jake Knapp (u. a.)

22,90 €*

Lieferzeit 1-2 Werktage

Taschenbuch
Cover: 9780691170817 | The Box | Marc Levinson | Taschenbuch | Kartoniert / Broschiert | 2016
The Box
How the Shipping Container Made the World Smaller and the World Economy Bigger
EAN: 9780691170817
Sprache: Englisch
Von/Mit: Marc Levinson

19,40 €*

Lieferzeit 1-2 Werktage

Taschenbuch
Cover: 9781118504246 | Ten Types of Innovation | The Discipline of Building Breakthroughs
Ten Types of Innovation
The Discipline of Building Breakthroughs
EAN: 9781118504246
Sprache: Englisch
Von/Mit: Larry Keeley (u. a.)

28,70 €*

Lieferzeit 1-2 Werktage

Taschenbuch
Cover: 9781847941886 | The Grid | The Master Model Behind Business Success | Matt Watkinson
The Grid
The Master Model Behind Business Success
EAN: 9781847941886
Sprache: Englisch
Von/Mit: Matt Watkinson

18,65 €*

Lieferzeit 1-2 Wochen

Buch
Cover: 9783791384740 | Design der Moderne: Art déco, Bauhaus, Mid-Century, Industriedesign
Design der Moderne: Art déco, Bauhaus, Mid-Century, Industriedesign
Von 1920 bis 1960
EAN: 9783791384740
Sprache: Deutsch
Von/Mit: Dominic Bradbury

68,00 €*

Lieferzeit 1-2 Werktage

Taschenbuch
Cover: 9781119673088 | Decoded | The Science Behind Why We Buy | Phil Barden | Taschenbuch
Decoded
The Science Behind Why We Buy
EAN: 9781119673088
Sprache: Englisch
Von/Mit: Phil Barden

23,00 €*

Aktuell nicht verfügbar

Taschenbuch
Cover: 9781916443334 | THE STRATEGY JOURNEY | Graham Christison | Taschenbuch | Paperback
THE STRATEGY JOURNEY
(includes Kickstarter Digital Mini-course + Worksheets)
EAN: 9781916443334
Sprache: Englisch
Von/Mit: Graham Christison

99,95 €*

Lieferzeit 4-7 Werktage

Taschenbuch
Cover: 9788417656720 | Palette Perfect, Vol. 2 | Lauren Wager | Taschenbuch | Englisch | 2022
Palette Perfect, Vol. 2
Color Combinations by Season. Inspired by Fashion, Art and Style
EAN: 9788417656720
Sprache: Englisch
Von/Mit: Lauren Wager

23,40 €*

Lieferzeit 1-2 Werktage

Taschenbuch
Cover: 9781398606487 | Using Behavioral Science in Marketing | Nancy Harhut | Taschenbuch
Using Behavioral Science in Marketing
Drive Customer Action and Loyalty by Prompting Instinctive Responses
EAN: 9781398606487
Sprache: Englisch
Von/Mit: Nancy Harhut

28,95 €*

Lieferzeit 1-2 Werktage

Buch
Cover: 9781933492759 | How to Draw: Drawing and Sketching Objects and Environments from...
How to Draw: Drawing and Sketching Objects and Environments from Your Imagination
EAN: 9781933492759
Sprache: Englisch
Von/Mit: Scott Robertson (u. a.)

55,00 €*

Aktuell nicht verfügbar

Taschenbuch
Cover: 9781739999209 | The Balance of Excellence | Carl Klemm | Taschenbuch | Paperback
The Balance of Excellence
The blueprint for leaders of organisations and those supporting them in the pursuit of performance excellence
EAN: 9781739999209
Sprache: Englisch
Von/Mit: Carl Klemm

29,80 €*

Lieferzeit 1-2 Wochen

Taschenbuch
Cover: 9781933820187 | The User Experience Team of One | A Research and Design Survival Guide
The User Experience Team of One
A Research and Design Survival Guide
EAN: 9781933820187
Sprache: Englisch
Von/Mit: Leah Buley

57,50 €*

Aktuell nicht verfügbar

Diese Website verwendet Cookies, um eine bestmögliche Erfahrung bieten zu können. Mehr Informationen ...