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Beschreibung
(Berklee Guide). Produce music for profit! Learn to create commercial music for the contemporary marketplace for advertising, music libraries, TV, and more. Understand the creative, technical/production, and business skills and practices required to produce commercial music. This step-by-step manual will help you sustain a career as a music creator. Author Peter Bell shares audio and video examples and detailed case studies of his work in the industry, including creating the theme for This Old House, and jingles and scoring for many well-known commercial brands. You will learn to: * Produce music for advertising, TV themes, music libraries, and more * Market your services to direct-to-business clients as well as advertising agencies and other commercial music consumers * Understand the client brief and the expectations and requirements of advertising songs ("jingles"), underscores, library "track packages," TV music (themes, bumpers, beds), and other formats * Produce voiceovers, scores and live ensemble and vocal recording sessions, all with high production values * Develop a sustainable business, considering issues such as business structures, staffing roles and responsibilities, facilities, your reel, contracts, competitive bidding, billing, and other essentials of running a successful "music house"
(Berklee Guide). Produce music for profit! Learn to create commercial music for the contemporary marketplace for advertising, music libraries, TV, and more. Understand the creative, technical/production, and business skills and practices required to produce commercial music. This step-by-step manual will help you sustain a career as a music creator. Author Peter Bell shares audio and video examples and detailed case studies of his work in the industry, including creating the theme for This Old House, and jingles and scoring for many well-known commercial brands. You will learn to: * Produce music for advertising, TV themes, music libraries, and more * Market your services to direct-to-business clients as well as advertising agencies and other commercial music consumers * Understand the client brief and the expectations and requirements of advertising songs ("jingles"), underscores, library "track packages," TV music (themes, bumpers, beds), and other formats * Produce voiceovers, scores and live ensemble and vocal recording sessions, all with high production values * Develop a sustainable business, considering issues such as business structures, staffing roles and responsibilities, facilities, your reel, contracts, competitive bidding, billing, and other essentials of running a successful "music house"
Details
Erscheinungsjahr: 2020
Genre: Importe, Musik
Rubrik: Kunst & Musik
Thema: Musiktheorie & Musiklehre
Medium: Taschenbuch
Inhalt: 168 S.
ISBN-13: 9780876392010
ISBN-10: 087639201X
UPC: 888680753733
EAN: 0888680753733
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Bell, Peter
Orchester: Hal Leonard Corp
Herausgeber: Peter Bell
Hersteller: Berklee Press Publications
Verantwortliche Person für die EU: Hal Leonard Europe, Rotlaubstr. 6, D-79427 Eschbach, verkauf@halleonardeurope.de
Maße: 304 x 232 x 12 mm
Von/Mit: Peter Bell
Erscheinungsdatum: 25.04.2020
Gewicht: 0,573 kg
Artikel-ID: 117965675