Crafting Your Pitch, A Storytelling Framework

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Sprache: Englisch

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Beschreibung

A winning pitch is more than just data points and charts-it's a compelling story that captivates from start to finish. Yet crafting such a pitch is an art few have mastered, leading to lackluster presentations that leave audiences unconvinced and disinterested.

Drawing from her extensive professional experience and developed for her NYU School of Professional Studies graduate students, Joanne Tombrakos demystifies the art of storytelling in a business context. She introduces you to a storytelling framework that blends the timeless elements of a classic story arc with the nuances of modern persuasion that will help both novices and seasoned professionals infuse their pitches with narrative magic.

Make your next pitch your best yet! Learn how to transform it into an unforgettable narrative. Your ideas are worth it!

Über den Autor

Joanne Tombrakos has been calling herself a storyteller since before it was the trendy thing to do. She has delivered thousands of pitches in every industry sector over the course of a successful twenty-five-year career that has included working at CBS and Time Warner Cable as a media sales and marketing executive. She prides herself that she never sold anybody anything, but she did learn to tell a very convincing story that closed a lot of business. She uses those same skills today as an Assistant Professor of Marketing at NYU's School of Professional Studies, the host of the podcast, Marketing, Mindfulness and Martinis, and as an author. You can follow her on most social networks [...]

Details

Erscheinungsjahr:	2023
Fachbereich:	Werbung & Marketing
Genre:	Importe , Wirtschaft
Rubrik:	Recht & Wirtschaft
Medium:	Taschenbuch
ISBN-13:	9780984007677
ISBN-10:	0984007679
Sprache:	Englisch
Einband:	Kartoniert / Broschiert
Autor:	Tombrakos, Joanne
Hersteller:	Joanne Tombrakos
Verantwortliche Person für die EU:	Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße:	216 x 140 x 7 mm
Von/Mit:	Joanne Tombrakos
Erscheinungsdatum:	18.11.2023
Gewicht:	0,174 kg