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Eugene Schwartz wrote a classic on copywriting that is probably one of the most powerful, and profitable, books on copywriting and marketing ever written.
That book has been kept available only as a rare hardback gift edition. Generations of copywriters haven't had access to this material. And the world would be a poorer place, except...
Fortunately Schwartz was also prolific as a speaker.
So we are able to bring notes of his lectures and a review of his classic text to life again. You can learn:
- How to create ads which sell your products at the expense of your competition
- Find which roles your customer really wants to play and align these to your product
- Discover how to get a product to sell no matter how people have already heard about it or how many products like it are already out there.
- Learn how to control your audience by being their friend.
Get Your Copy Now.
Eugene Schwartz wrote a classic on copywriting that is probably one of the most powerful, and profitable, books on copywriting and marketing ever written.
That book has been kept available only as a rare hardback gift edition. Generations of copywriters haven't had access to this material. And the world would be a poorer place, except...
Fortunately Schwartz was also prolific as a speaker.
So we are able to bring notes of his lectures and a review of his classic text to life again. You can learn:
- How to create ads which sell your products at the expense of your competition
- Find which roles your customer really wants to play and align these to your product
- Discover how to get a product to sell no matter how people have already heard about it or how many products like it are already out there.
- Learn how to control your audience by being their friend.
Get Your Copy Now.
With seven degrees to his credit, ranging from comparative religions to computer networking, there are few fields he hasn't researched as a means to finding workable truths anyone can apply.
His current work is in making fiction writing profitable, and kicking over the bee-hives of established "guru's" in that field. Worstell feels that creating a living by writing should be simple and inexpensive.
Most of his work is available through his blog posts long before they become books. This blog-to-book method is a way of sharing and refining his material broadly to everyone.
| Erscheinungsjahr: | 2017 |
|---|---|
| Fachbereich: | Allgemeines |
| Genre: | Wirtschaft |
| Rubrik: | Recht & Wirtschaft |
| Medium: | Taschenbuch |
| Inhalt: | Kartoniert / Broschiert |
| ISBN-13: | 9781387028085 |
| ISBN-10: | 1387028081 |
| Sprache: | Englisch |
| Ausstattung / Beilage: | Paperback |
| Einband: | Kartoniert / Broschiert |
| Autor: | Worstell, Robert C. |
| Hersteller: | Lulu.com |
| Maße: | 229 x 152 x 7 mm |
| Von/Mit: | Robert C. Worstell |
| Erscheinungsdatum: | 09.06.2017 |
| Gewicht: | 0,173 kg |
With seven degrees to his credit, ranging from comparative religions to computer networking, there are few fields he hasn't researched as a means to finding workable truths anyone can apply.
His current work is in making fiction writing profitable, and kicking over the bee-hives of established "guru's" in that field. Worstell feels that creating a living by writing should be simple and inexpensive.
Most of his work is available through his blog posts long before they become books. This blog-to-book method is a way of sharing and refining his material broadly to everyone.
| Erscheinungsjahr: | 2017 |
|---|---|
| Fachbereich: | Allgemeines |
| Genre: | Wirtschaft |
| Rubrik: | Recht & Wirtschaft |
| Medium: | Taschenbuch |
| Inhalt: | Kartoniert / Broschiert |
| ISBN-13: | 9781387028085 |
| ISBN-10: | 1387028081 |
| Sprache: | Englisch |
| Ausstattung / Beilage: | Paperback |
| Einband: | Kartoniert / Broschiert |
| Autor: | Worstell, Robert C. |
| Hersteller: | Lulu.com |
| Maße: | 229 x 152 x 7 mm |
| Von/Mit: | Robert C. Worstell |
| Erscheinungsdatum: | 09.06.2017 |
| Gewicht: | 0,173 kg |
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