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Your fun and helpful guide to blogging
Blogging can be a ton of fun and may even put a few bucks in your bank account! Learn how with Blogging All-in-One For Dummies, where you'll find 8 books walking you through the broad strokes and fine points of starting, maintaining, growing, and monetizing your new blog. Decide which platform is right for you and learn how to use the available blogging tools. Then find ways to attract an audience and solidify your place in the blogging community. Whether you're a total beginner or you already have your first readers, you'll find something helpful inside!
8 Books Inside...
Entering the Blogosphere Niche Blogging Corporate and Non-Profit Blogging Figuring Out Blogging Platforms Blogging Tools Promoting and Growing Your Blog Making Money from Your Blog Moving Beyond Writing Blog PostsYour fun and helpful guide to blogging
Blogging can be a ton of fun and may even put a few bucks in your bank account! Learn how with Blogging All-in-One For Dummies, where you'll find 8 books walking you through the broad strokes and fine points of starting, maintaining, growing, and monetizing your new blog. Decide which platform is right for you and learn how to use the available blogging tools. Then find ways to attract an audience and solidify your place in the blogging community. Whether you're a total beginner or you already have your first readers, you'll find something helpful inside!
8 Books Inside...
Entering the Blogosphere Niche Blogging Corporate and Non-Profit Blogging Figuring Out Blogging Platforms Blogging Tools Promoting and Growing Your Blog Making Money from Your Blog Moving Beyond Writing Blog PostsAmy Lupold Bair is the founder of Resourceful Mommy Media, LLC, and the author of the parenting and lifestyle blog, Resourceful Mommy. She is the author of Blogging For Dummies, 7th Edition.
Introduction 1
Book 1: Entering The Blogosphere 7
Chapter 1: Joining the Blogosphere 9
Chapter 2: Preparing to Start and Write a Blog 27
Chapter 3: Blogging Basics 43
Chapter 4: Blogging Best Practices 67
Book 2: Niche Blogging 81
Chapter 1: Understanding Niche Blogging 83
Chapter 2: Benefiting from a Niche Blog Approach 99
Chapter 3: Choosing Your Niche 111
Chapter 4: Writing for Your Niche 127
Book 3: Corporate and Non-Profit Blogging 149
Chapter 1: Starting a Business Blog 151
Chapter 2: Developing a Blog Plan 177
Chapter 3: Choosing Bloggers 199
Chapter 4: Writing an Organization's Blog 215
Chapter 5: Keeping Yourself and Your Organization Out of Trouble 227
Book 4: Figuring Out Blogging Platforms 241
Chapter 1: Choosing a Blogging Platform 243
Chapter 2: Finding the Right Blogging Platform 253
Chapter 3: Taking a Look at WordPress 269
Chapter 4: Using Google Blogger 301
Chapter 5: Understanding Medium 331
Chapter 6: Blogging with Wix 365
Book 5: Blogging Tools 401
Chapter 1: Optimizing for Search Engines 403
Chapter 2: Measuring Blog Performance 419
Chapter 3: Enhancing Content 435
Chapter 4: Staying Organized 455
Book 6: Promoting and Growing Your Blog 479
Chapter 1: Secrets to Blogging Success 481
Chapter 2: Building Community 491
Chapter 3: Social Networking 499
Chapter 4: Distributing Content 515
Chapter 5: Inviting or Being a Guest Blogger 529
Book 7: Making Money From Your Blog 539
Chapter 1: Blog Advertising 101 541
Chapter 2: Publishing Advertising 549
Chapter 3: Making Money with Affiliate Marketing 575
Chapter 4: Publishing Sponsored Posts 589
Chapter 5: Monetizing with Social Commerce 603
Chapter 6: Selling Ad Space Directly 623
Chapter 7: Benefiting from Indirect Monetization Opportunities 633
Book 8: Moving Beyond Writing Blog Posts 641
Chapter 1: Painting a Picture with Visual Content 643
Chapter 2: Reaching Your Audience with Video Content 665
Chapter 3: Getting Social with Social Media 683
Chapter 4: Creating a Podcast 711
Index 727
| Erscheinungsjahr: | 2023 |
|---|---|
| Fachbereich: | Datenkommunikation, Netze & Mailboxen |
| Genre: | Importe, Informatik |
| Rubrik: | Naturwissenschaften & Technik |
| Medium: | Taschenbuch |
| Inhalt: | 768 S. |
| ISBN-13: | 9781119989011 |
| ISBN-10: | 1119989019 |
| Sprache: | Englisch |
| Herstellernummer: | 1W119989010 |
| Einband: | Kartoniert / Broschiert |
| Autor: | Lupold Bair, Amy |
| Auflage: | 3rd edition |
| Hersteller: | Wiley |
| Verantwortliche Person für die EU: | Wiley-VCH GmbH, Boschstr. 12, D-69469 Weinheim, product-safety@wiley.com |
| Maße: | 234 x 185 x 43 mm |
| Von/Mit: | Amy Lupold Bair |
| Erscheinungsdatum: | 04.04.2023 |
| Gewicht: | 0,998 kg |
Amy Lupold Bair is the founder of Resourceful Mommy Media, LLC, and the author of the parenting and lifestyle blog, Resourceful Mommy. She is the author of Blogging For Dummies, 7th Edition.
Introduction 1
Book 1: Entering The Blogosphere 7
Chapter 1: Joining the Blogosphere 9
Chapter 2: Preparing to Start and Write a Blog 27
Chapter 3: Blogging Basics 43
Chapter 4: Blogging Best Practices 67
Book 2: Niche Blogging 81
Chapter 1: Understanding Niche Blogging 83
Chapter 2: Benefiting from a Niche Blog Approach 99
Chapter 3: Choosing Your Niche 111
Chapter 4: Writing for Your Niche 127
Book 3: Corporate and Non-Profit Blogging 149
Chapter 1: Starting a Business Blog 151
Chapter 2: Developing a Blog Plan 177
Chapter 3: Choosing Bloggers 199
Chapter 4: Writing an Organization's Blog 215
Chapter 5: Keeping Yourself and Your Organization Out of Trouble 227
Book 4: Figuring Out Blogging Platforms 241
Chapter 1: Choosing a Blogging Platform 243
Chapter 2: Finding the Right Blogging Platform 253
Chapter 3: Taking a Look at WordPress 269
Chapter 4: Using Google Blogger 301
Chapter 5: Understanding Medium 331
Chapter 6: Blogging with Wix 365
Book 5: Blogging Tools 401
Chapter 1: Optimizing for Search Engines 403
Chapter 2: Measuring Blog Performance 419
Chapter 3: Enhancing Content 435
Chapter 4: Staying Organized 455
Book 6: Promoting and Growing Your Blog 479
Chapter 1: Secrets to Blogging Success 481
Chapter 2: Building Community 491
Chapter 3: Social Networking 499
Chapter 4: Distributing Content 515
Chapter 5: Inviting or Being a Guest Blogger 529
Book 7: Making Money From Your Blog 539
Chapter 1: Blog Advertising 101 541
Chapter 2: Publishing Advertising 549
Chapter 3: Making Money with Affiliate Marketing 575
Chapter 4: Publishing Sponsored Posts 589
Chapter 5: Monetizing with Social Commerce 603
Chapter 6: Selling Ad Space Directly 623
Chapter 7: Benefiting from Indirect Monetization Opportunities 633
Book 8: Moving Beyond Writing Blog Posts 641
Chapter 1: Painting a Picture with Visual Content 643
Chapter 2: Reaching Your Audience with Video Content 665
Chapter 3: Getting Social with Social Media 683
Chapter 4: Creating a Podcast 711
Index 727
| Erscheinungsjahr: | 2023 |
|---|---|
| Fachbereich: | Datenkommunikation, Netze & Mailboxen |
| Genre: | Importe, Informatik |
| Rubrik: | Naturwissenschaften & Technik |
| Medium: | Taschenbuch |
| Inhalt: | 768 S. |
| ISBN-13: | 9781119989011 |
| ISBN-10: | 1119989019 |
| Sprache: | Englisch |
| Herstellernummer: | 1W119989010 |
| Einband: | Kartoniert / Broschiert |
| Autor: | Lupold Bair, Amy |
| Auflage: | 3rd edition |
| Hersteller: | Wiley |
| Verantwortliche Person für die EU: | Wiley-VCH GmbH, Boschstr. 12, D-69469 Weinheim, product-safety@wiley.com |
| Maße: | 234 x 185 x 43 mm |
| Von/Mit: | Amy Lupold Bair |
| Erscheinungsdatum: | 04.04.2023 |
| Gewicht: | 0,998 kg |
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