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Fashioned through storytelling, this book blends snapshots of five successful companies - Nike, Interface, Inc., PAX Scientific, Sharklet Technologies, and Encycle - which decided to partner with nature by deploying biomimicry. The book details how they discovered the practices, introduced them to staff, engaged in the process, and measured outcomes. The book concludes with challenges for readers to determine their own next steps in business and offers practical and useful resources to get there.
By revealing the stories of each professional's journey with lessons they learned, then providing resources and issuing a challenge and pathway to do business better, this book serves as a tool for entrepreneurs, seasoned professionals, and students to emulate nature's brilliance, apply it at work, and contribute to a healthier, more prosperous world.
Fashioned through storytelling, this book blends snapshots of five successful companies - Nike, Interface, Inc., PAX Scientific, Sharklet Technologies, and Encycle - which decided to partner with nature by deploying biomimicry. The book details how they discovered the practices, introduced them to staff, engaged in the process, and measured outcomes. The book concludes with challenges for readers to determine their own next steps in business and offers practical and useful resources to get there.
By revealing the stories of each professional's journey with lessons they learned, then providing resources and issuing a challenge and pathway to do business better, this book serves as a tool for entrepreneurs, seasoned professionals, and students to emulate nature's brilliance, apply it at work, and contribute to a healthier, more prosperous world.
Margo Farnsworth is a writer and biomimicry educator. She has served as faculty and visiting faculty, and advises students internationally as a Fellow for the Biomimicry Institute. Margo has also worked as a naturalist, Executive Director, and Senior Fellow for a Southeastern watershed organization advising two Federal administrations.
1. Making a Living 2. On Mountain Goats and Citizenship - The Nike Story of Biomimicry 3. What is Biomimicry and Why Use It? 4. Business from the Wild - Interface, Inc. 5. Spiraling Into Success - PAX Scientific 6. Nurse Sharks in Your Hospital - Sharklet Technologies 7. The Blackout and the Bee - Encycle 8. So What? 9. Now What? 10. One More Thing
Erscheinungsjahr: | 2020 |
---|---|
Fachbereich: | Allgemeines |
Genre: | Wirtschaft |
Rubrik: | Recht & Wirtschaft |
Medium: | Taschenbuch |
Inhalt: | Einband - flex.(Paperback) |
ISBN-13: | 9780367552596 |
ISBN-10: | 0367552590 |
Sprache: | Englisch |
Ausstattung / Beilage: | Paperback |
Einband: | Kartoniert / Broschiert |
Autor: | Farnsworth, Margo |
Hersteller: | Routledge |
Maße: | 198 x 129 x 8 mm |
Von/Mit: | Margo Farnsworth |
Erscheinungsdatum: | 21.10.2020 |
Gewicht: | 0,168 kg |
Margo Farnsworth is a writer and biomimicry educator. She has served as faculty and visiting faculty, and advises students internationally as a Fellow for the Biomimicry Institute. Margo has also worked as a naturalist, Executive Director, and Senior Fellow for a Southeastern watershed organization advising two Federal administrations.
1. Making a Living 2. On Mountain Goats and Citizenship - The Nike Story of Biomimicry 3. What is Biomimicry and Why Use It? 4. Business from the Wild - Interface, Inc. 5. Spiraling Into Success - PAX Scientific 6. Nurse Sharks in Your Hospital - Sharklet Technologies 7. The Blackout and the Bee - Encycle 8. So What? 9. Now What? 10. One More Thing
Erscheinungsjahr: | 2020 |
---|---|
Fachbereich: | Allgemeines |
Genre: | Wirtschaft |
Rubrik: | Recht & Wirtschaft |
Medium: | Taschenbuch |
Inhalt: | Einband - flex.(Paperback) |
ISBN-13: | 9780367552596 |
ISBN-10: | 0367552590 |
Sprache: | Englisch |
Ausstattung / Beilage: | Paperback |
Einband: | Kartoniert / Broschiert |
Autor: | Farnsworth, Margo |
Hersteller: | Routledge |
Maße: | 198 x 129 x 8 mm |
Von/Mit: | Margo Farnsworth |
Erscheinungsdatum: | 21.10.2020 |
Gewicht: | 0,168 kg |