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BERNARD MARR - the 'Big Data Guru' - is one of the world's most highly respected voices anywhere when it comes to data in business. In Big Data, you have access to techniques for converting raw information into real business results. Marr brings complex concepts down to earth, so you can use data the SMART way to transform everything you do.
1 Smarter Business 9
2 S = STARTWITH STRATEGY 23
3 M = MEASURE METRICS AND DATA 57
4 A = APPLY ANALYTICS 105
5 R = REPORT RESULTS 155
6 T = TRANSFORM BUSINESS 199
Conclusion 231
About the Author 236
Acknowledgements 238
Index 239
Erscheinungsjahr: | 2015 |
---|---|
Fachbereich: | Management |
Genre: | Wirtschaft |
Rubrik: | Recht & Wirtschaft |
Medium: | Taschenbuch |
Seiten: | 256 |
Inhalt: | 256 S. |
ISBN-13: | 9781118965832 |
ISBN-10: | 1118965833 |
Sprache: | Englisch |
Einband: | Kartoniert / Broschiert |
Autor: | Marr, Bernard |
Hersteller: |
Wiley
John Wiley & Sons |
Maße: | 216 x 140 x 14 mm |
Von/Mit: | Bernard Marr |
Erscheinungsdatum: | 09.02.2015 |
Gewicht: | 0,33 kg |
BERNARD MARR - the 'Big Data Guru' - is one of the world's most highly respected voices anywhere when it comes to data in business. In Big Data, you have access to techniques for converting raw information into real business results. Marr brings complex concepts down to earth, so you can use data the SMART way to transform everything you do.
1 Smarter Business 9
2 S = STARTWITH STRATEGY 23
3 M = MEASURE METRICS AND DATA 57
4 A = APPLY ANALYTICS 105
5 R = REPORT RESULTS 155
6 T = TRANSFORM BUSINESS 199
Conclusion 231
About the Author 236
Acknowledgements 238
Index 239
Erscheinungsjahr: | 2015 |
---|---|
Fachbereich: | Management |
Genre: | Wirtschaft |
Rubrik: | Recht & Wirtschaft |
Medium: | Taschenbuch |
Seiten: | 256 |
Inhalt: | 256 S. |
ISBN-13: | 9781118965832 |
ISBN-10: | 1118965833 |
Sprache: | Englisch |
Einband: | Kartoniert / Broschiert |
Autor: | Marr, Bernard |
Hersteller: |
Wiley
John Wiley & Sons |
Maße: | 216 x 140 x 14 mm |
Von/Mit: | Bernard Marr |
Erscheinungsdatum: | 09.02.2015 |
Gewicht: | 0,33 kg |