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Cover: 9781914158124 | Benetton | A true story | Francesco Della Barba | Taschenbuch | 2023
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Benetton
A true story
Taschenbuch von Francesco Della Barba
Sprache: Englisch

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Beschreibung
The Benetton story is a fascinating insight into a world of glamour, money and excess. Francesco della Barba was born in 1950 in Treviso, Italy, and graduated in Economics at the University of Venice. He soon rose within the fashion industry, joining the Benetton Group in 1980. As the Executive Vice-President of Benetton USA, he drove a huge increase in the number of Benetton stores in the USA from 25 to 750 in the first three years. He later helped the company to grow its business in the Middle East, where he lived for sixteen years. A great deal has already been written about the incredible growth of Benetton, the Italian fashion giant, that shocked the world with its success in both fashion retail and Formula One motor racing. This is the story of one of the key players, a Benetton insider, who tells behind-the-scenes stories which have never previously been aired.
The Benetton story is a fascinating insight into a world of glamour, money and excess. Francesco della Barba was born in 1950 in Treviso, Italy, and graduated in Economics at the University of Venice. He soon rose within the fashion industry, joining the Benetton Group in 1980. As the Executive Vice-President of Benetton USA, he drove a huge increase in the number of Benetton stores in the USA from 25 to 750 in the first three years. He later helped the company to grow its business in the Middle East, where he lived for sixteen years. A great deal has already been written about the incredible growth of Benetton, the Italian fashion giant, that shocked the world with its success in both fashion retail and Formula One motor racing. This is the story of one of the key players, a Benetton insider, who tells behind-the-scenes stories which have never previously been aired.
Details
Erscheinungsjahr: 2023
Fachbereich: Allgemeines
Genre: Politikwissenschaft & Soziologie
Rubrik: Wissenschaften
Medium: Taschenbuch
ISBN-13: 9781914158124
ISBN-10: 1914158121
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: Della Barba, Francesco
Hersteller: Loudhailer Books
Maße: 216 x 140 x 14 mm
Von/Mit: Francesco Della Barba
Erscheinungsdatum: 18.12.2023
Gewicht: 0,311 kg
Artikel-ID: 128202354
Details
Erscheinungsjahr: 2023
Fachbereich: Allgemeines
Genre: Politikwissenschaft & Soziologie
Rubrik: Wissenschaften
Medium: Taschenbuch
ISBN-13: 9781914158124
ISBN-10: 1914158121
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: Della Barba, Francesco
Hersteller: Loudhailer Books
Maße: 216 x 140 x 14 mm
Von/Mit: Francesco Della Barba
Erscheinungsdatum: 18.12.2023
Gewicht: 0,311 kg
Artikel-ID: 128202354
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