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How do you come up with ideas that change the world?
________________
This bold and inspiring new book argues that everyone who made leaps of creative genius - whether to cure Ebola or circumnavigate the world in a hot air balloon - had one thing in common; they all thought like ALIENs.
Distilling over a decade of research into a fascinating journey through history, science and business, Bouquet, Barsoux and Wade reveal that there are five patterns of thinking that distinguish true innovators from the rest of us; Attention, Levitation, Imagination, Experimentation and Navigation. But, crucially, they show how utilising this model will help you solve any complex problem and come up with ground-breaking ideas of your own.
________________
'Stuck in innovation stagnation? Read this brilliant book, and you'll break free from it' Rolf Dobelli, author of the million-copy bestseller The Art of Thinking Clearly
'A sharp critique of the conventional wisdom around innovation with thought-provoking advice for how to do it better' Jake Knaap, New York Times-bestselling author of Sprint
How do you come up with ideas that change the world?
________________
This bold and inspiring new book argues that everyone who made leaps of creative genius - whether to cure Ebola or circumnavigate the world in a hot air balloon - had one thing in common; they all thought like ALIENs.
Distilling over a decade of research into a fascinating journey through history, science and business, Bouquet, Barsoux and Wade reveal that there are five patterns of thinking that distinguish true innovators from the rest of us; Attention, Levitation, Imagination, Experimentation and Navigation. But, crucially, they show how utilising this model will help you solve any complex problem and come up with ground-breaking ideas of your own.
________________
'Stuck in innovation stagnation? Read this brilliant book, and you'll break free from it' Rolf Dobelli, author of the million-copy bestseller The Art of Thinking Clearly
'A sharp critique of the conventional wisdom around innovation with thought-provoking advice for how to do it better' Jake Knaap, New York Times-bestselling author of Sprint
| Erscheinungsjahr: | 2021 |
|---|---|
| Fachbereich: | Management |
| Genre: | Wirtschaft |
| Rubrik: | Recht & Wirtschaft |
| Medium: | Taschenbuch |
| ISBN-13: | 9780241481981 |
| ISBN-10: | 0241481988 |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: |
Bouquet, Cyril
Barsoux, Jean-Louis Wade, Michael |
| Hersteller: |
Penguin Books Ltd (UK)
Penguin Business |
| Maße: | 153 x 232 x 27 mm |
| Von/Mit: | Cyril Bouquet (u. a.) |
| Erscheinungsdatum: | 18.03.2021 |
| Gewicht: | 0,376 kg |
| Erscheinungsjahr: | 2021 |
|---|---|
| Fachbereich: | Management |
| Genre: | Wirtschaft |
| Rubrik: | Recht & Wirtschaft |
| Medium: | Taschenbuch |
| ISBN-13: | 9780241481981 |
| ISBN-10: | 0241481988 |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: |
Bouquet, Cyril
Barsoux, Jean-Louis Wade, Michael |
| Hersteller: |
Penguin Books Ltd (UK)
Penguin Business |
| Maße: | 153 x 232 x 27 mm |
| Von/Mit: | Cyril Bouquet (u. a.) |
| Erscheinungsdatum: | 18.03.2021 |
| Gewicht: | 0,376 kg |
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